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Kristine Benigno, junior brand manager Banana
Boat and Claire Guevarra, Product Manager, Energizer Philippines.
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| The winning media team composed of Marlon Aldanese, Duane Dizon, Vic Vic Bautista and Bryan Garcua, with Banana Boat junior brand manager Kristine Benigno |
The season of sweltering heat and
limitless fun is here and adventure enthusiasts couldn’t be more pleased. This
was the theme of the day as members of the media had a few laughs and a whole
lot of rays during Banana Boat’s Fun Under the Sun Media Relay Challenge.
With the sprawling grounds of
Loreland Farm Resort in Antipolo as their backdrop, participants channeled
their inner child and went through one activity after another to feel the
thrill of the outdoors and enjoy the experience under the protection of Banana
Boat Sunscreen lotion.
“People want products that can
keep up with their active lifestyle and products that won’t let them down and
breakdown easily. Banana Boat Sunscreen lotion offers superior protection that
fits any active lifestyle,” Banana Boat Sunscreen Brand Manager Kristine
Benigno said.
The team relay started with a
sport close to Filipino’s hearts, basketball. Each member had to go
coast-to-coast from one goal to another and make a basket from both ends. While
some were better than others, everyone had a blast dribbling down the court and
jacking up shots at the ring.
It was then off to Loreland’s
Blind Man’s trail for a run at a gauntlet of physically challenging obstacles.
From the starting point, teams had to zigzag their way through the trail and
obtain hidden Banana Boat sachets along the way.
The first part of the trail
consists of participants crossing the sketchy See-Saw Bridge and shuffling
their way through the Tire Hole obstacle. Navigating through the trail’s Wood
Maze came next followed by a duck walk under the long and low tunnel of the
Snake Pit.
It was on to the tricky Waffle
Cross after as participants tip-toed their way through careful not to step on
the color coded obstacle. After a tight squeeze through The Fence, members had
their balance checked on the Bridge and Ropes obstacle which leads to a big
swing on the course’s Tarzan Cross.
The next leg of the relay was
more of a treat than a test. The challenge was to finish a glass of sweet and
cool Halo-Halo. Although doing it after an exhausting run was a bit tricky,
teams were more than willing to wolf each serving down. In no time at all,
participants were on a mad dash to the finish podium where the team had to
scream “Banana Boat!” to mark the final time.
Throughout the entire time,
participants were exposed to the intense heat of the summer mid-day sun.
However, armed with the superior protection offered by Sun-tested and Sun
Banana Boat Sunscreen Lotion products, everyone had no qualms spending time
under the sun.
Formulated
with its signature AvoTriplex technology, Banana Boat Sunscreen Lotion provides
three-way skin protection which immediately starts after application.
“AvoTriplex formula is a technology which absorbs and stabilizes UV rays that
is exclusive to Banana Boat products. It protects in three ways, NOW against
sunburn with UVB (Ultra Violet-B) protection, LATER against long-term skin damage
with UVA (Ultra Violet-A) protection and of course LONGER because it lasts
longer than ordinary sunscreen products,” Benigno explained.
Full range of Banana Boat
Sunscreen products consist of the Banana Boat Ultra Protect line available in
SPF50 and SPF80 variants with Aloe Vera and Vitamin C & E. Banana Boat
Sport line offers protection for athletes with its non-greasy, sweat and water
resistant formula available in SPF50 and SPF110 which provides Banana Boat’s
highest level of protection blocking out 99 percent of burning rays.
Banana Boat Sunscreen versatile
line include products every member of the family can enjoy. The Banana Boat
Kids line offer Pediatrician-tested, mild, gentle and tear free protection
available in SPF50. “Our vision is to be the leader in protective family sun
care. Banana Boat is a family brand and we offer a wide range of products for
you and your family,” Benigno said. “We want your family to enjoy memories
under the sun. Because, as we all know, the best memories with kids and loved
ones are spent outdoors,” she added.
It was all about taking in the
glory of summer and with Banana Boat Sunscreen lotion, the family can take on
the challenge full on. Because with Banana Boat, WE’VE GOT YOU COVERED!
Banana
Boat Sunscreen lotions are available at leading supermarkets, drugstores and
health & beauty stores nationwide.
This is a sponsored post. Text by Mariko Tamura. Photos supplied by client.
